Coursera Product Head on Pricing as a Product Feature

Product managers obsess over the needs of users and try their best to create features that will delight them. PMs often leave pricing to be an afterthought. However, the pricing of a software product can sometimes be one of the most important. Through various examples, Coursera Product Head Kapeesh Saraf shares examples of how product managers can keep pricing front and center as they build their product roadmaps.